Get your UEFA fix with B/R Football
July 31, 2018
Football or Soccer?
Some call it “football.” Others call it “soccer.” No matter what you call it, this sport has grown to become one of the most popular in the world. According to a recent Nielsen Sports report, more than 40 percent of people 16 years of age or older in major cities around the world follow football - that’s more than any other sport.
That’s why everyone at Turner was so excited when we acquired exclusive multi-platform rights to UEFA Champions League and UEFA Europa League beginning with the 2018-2019 season. Not familiar with UEFA? Pronounced yoo-AY-fah, it is an acronym for the Union of European Football Associations, a governing body that represents the national football associations of Europe.
As part of Turner’s strategy to provide fans with engaging experiences when and how they want them, here are all of the ways you can watch: our latest direct-to-consumer offering, Bleacher Report Live (available by downloading the app through iTunes or Google Play; and/or via Apple TV, Roku and Amazon Fire TV), and on TBS, TNT and truTV. Turner’s UEFA content will be branded B/R Football across all platforms – television, digital and social.
Live UEFA match coverage will include the upcoming UEFA Super Cup – Real Madrid vs. Atletico Madrid – starting Wednesday, Aug. 15, at 3 p.m. ET, and available on both B/R Live and TNT.